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THE USE OF THE INTERNET

 
This forum is locked: you cannot post, reply to, or edit topics.   This topic is locked: you cannot edit posts or make replies.    Forum for the Singapore Travel Industry Forum Index -> Article on the Current State of the Travel Industry in Singapore
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admin
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Joined: 23 Feb 2006
Posts: 8

PostPosted: Thu Feb 23, 2006 11:17 pm    Post subject: THE USE OF THE INTERNET Reply with quote

I wish to highlight that Internet is a tool that has been unfortunately neglected by most of the travel agents. Interestingly, SynergyWorks website which publishes the names of participating travel agents of the NATAS benchmarking study has somehow attracted many surfers while they were searching for the websites of these travel agents. One reason is that these travel agents do not have a website of their own. If SynergyWorks was their competitors, we would have tried to convert these potential customers into ours. As more and more users become internet savvy, companies with good websites (can be found by the search engine) will definitely have an upper hand in increasing their market shares.
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Vincent



Joined: 24 Feb 2006
Posts: 5

PostPosted: Fri Feb 24, 2006 11:38 am    Post subject: Reply with quote

Internet is a fantastic tool. But if you noticed, even the big agents' website are not impressive.
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