Forum for the Singapore Travel Industry

[admin]

There are a fair number of small travel agencies in Singapore that are run with only one salesperson, that is, the boss himself/herself. While this may be a normal way for these companies to start out, many amongst them have reached a point where their businesses growth is hindered by the fact sales is very much dependent on just the owner. In a situation like this, when making purchases, customers recognize only the salesperson or the owner and not the company or brand it sells. As a result, the owner cannot sell the business to another party. Sales simply cannot be effectively transferred to the new owner without also buying over the services of the existing owner.

Similarly, owners of travel agencies which depend solely on the competence of a single salesman to sustain the business run into the same risk of being held ransom by the salesman. Should the salesman leave the company, he is also likely to bring all the company's customers along with him. To address this challenge, the company must seriously think of a way to build up the brand of the company so that the company can become an independent entity and its sales will not easily taken away by anybody.

[Vincent]

True. I feel that if you have unique products to sell, then the saleman is more effective. More for creating awareness that your company and products.

[Guest]

Total agreed to the statement, today business if owner is salesman, brand, and company, believe the information filtered down is narrow - guessing ..... trade secret cannot to share--result opportunity yield at the end is marginal... always the same.

Owner of Company, Company and Brand, must identify the different values and make it comfortable to the relevent level of people to have confident and trust in contribute in business growth & Success.

Not only fair number to small agencies but the medium to large.... the same....

PPowerful Passing remarks thru mouth of words:

Company identities - Good management and systematic
Branding -- Feel proud to speak
Owner --- even agent & friend complains about him too, so about company?..........you find out.

[Tall Ocie]

now now people... what are your favorite places to travel to?
_________________
i work as a maid on a big ol' cruise ship ;p

Cruise Mexican Riveria